Social Media Deep Dive

While social media is a great tool to build a team of loyal followers, it also is subject to attacks from random trolls. 😡😡😡 Popular celebrities in sports, movies or politics are frequent targets of trolling. Because they have high visibility online. If a famous celeb gets frustrated with constant trolling and responds to a troll, that reply spreads quickly. So, the person who trolled also gets free publicity although negative.  Its recommended to not react to trolls and continue to share your honest thoughts about an important event in your life. Example: K. L. Rahul, captain of the new IPL team Lucknow Super Giants, recently tweeted about a brave fight his team put on against the other new team: Gujarat Titans. Although LSG eventually lost the low scoring match in the last over. So, the fans got frustrated and started trolling Rahul. Kl Rahul in bowling change ~aama idhu edhuku namakku 😂 https://t.co/4X6oH99uwJ pic.twitter.com/D4awEOVJS2 — 🦇 (@TheDaredevil_3) March 29, 20...

Political parties need to reach out to their potential voters primarily for two reasons:  If not in power, convince the voters to vote for them by sharing their manifesto and vision (if elected) If already in power, update the residents of the party's constituency on their progress towards meeting the goals which were promised in the election manifesto and vision Social media tools such as Facebook , Twitter and YouTube are free to use and can be leveraged to meet the above two requirements. But in order to reach the intended audience organically, following best practices need to be applied. When registering for a new account, choose a sensible username. Example: party name (https://www.facebook.com/AamAadmiParty/ or https://www.facebook.com/GOP) Post fresh content regularly (at least once a day or once a week) to highlight party's agenda and accomplishments Include visual content and not just text. Example: image of party leader or video of party workers listening to voters...