How to increase engagement of passive Social Media users?
It’s interesting so many people read my posts in WhatsApp groups. But very few like my best friend in school or college likes them or reacts to them! (less than 20% users react while more than 80% users read) I wonder why? Is it because we like posts or respond to them based on who we personally are close to? That’s what these social sites should try to address. Give everyone an opportunity to express unbiased appreciation not just personal liking. I feel social channels should auto prompt a question to every reader of a post... Hey, you read someone’s post, why didn’t you respond or like? Gmail has started doing it. When you read someone’s email who spent lot of time writing it, it auto prompts you: You read someone’s email 3 days ago. But you didn’t respond. Can you reply now? Yes, I am a bit concerned about what's currently happening on social sites. So, I keep giving suggestions. Example: When I joined social media, I thought I would make new friends who wil...